Below you'll find a list of all posts that have been categorized as “SEO/SEM”
Your website is your brand’s digital identity. The first glance your visitors get from your website helps create its first impression, impacting future engagements. If your website visitors don’t get what they’re looking for, it takes only milliseconds for them to bounce off. So you make the site eye-pleasing, easy to use, and update quality content in hopes of seeing …
A Google Analytics Report is a comprehensive account of the performance of your website. It allows you to visualize and track multiple metrics right under a single dashboard. When you start using Google Analytics, it may seem pretty magical. But it’s important to set realistic expectations to understand what Google Analytics can and cannot do. Here’s What You Must Know …
Marketing, let alone franchisor marketing, is challenging due to its ever-evolving nature and cutthroat competition. One wrong move, and you can easily lose a lot of business. For this reason, finding franchise prospects isn’t easy. It takes meticulous research and domain expertise to get where you wish to. The trick is to be present in front of the right people, …
Google My Business (GMB) is a potential tool for both big and small businesses to boost their local visibility and connect with their customers. Having a GMB page accelerates your local SEO efforts and lets consumers know who exists in proximity. The best part? It is FREE! You can add your business name, business category, website, location, contact details, hours …
A lot of effort goes into making a consumer brand work. Done right—your strong customer facing brand tells your business niche or market segment what you do and what you stand for. It draws customers in and keeps them coming back. We all have experienced what happens when a customer loves a particular brand. Customers will go out of their …
Money alone cannot help you with your search engine ranking. It requires time, consistent efforts, tactical approaches, and above all, quality content to get you before your target audience. This is especially true with local searches. People look for local businesses every single day. If you aren’t attracting local searchers and aren’t optimizing for local SEO, you may miss out …
Are you a small business owner looking to level up your digital marketing strategies? So many small businesses in Florida benefit from local SEO, and so can you. More than 90% of all internet searches intend to find a local service provider around. Out of these, 46% of searches come from Google. It makes no sense to miss out on …
